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Should You DIY
or Hire an Agency?

Find out in 30 seconds. Enter your hourly rate and content needs.
We'll calculate whether outsourcing makes financial sense for your practice.

True cost comparison Time value analysis Personalized recommendation

Customize Your Marketing Strategy

$125.00/hour
$2,000.00/month
2 posts
1 email

* At Koppla Marketing, these services are included in our offerings.

How we calculate time estimates

Time estimates are based on creating high-quality, SEO-optimized content:

  • Blog post (research, writing, editing)5 hrs
  • Custom email (copy, design, testing)2.5 hrs
  • SEO optimization per post1.5 hrs
  • Performance reporting2.5 hrs
  • Competitor analysis3 hrs

Your current selection: 0.0 hours/month

Financial Summary

Calculating costs for: 2 blog posts, 1 custom email, plus SEO optimization, performance reporting, competitor analysis

No marketing work is selected yet. Add blog posts, emails, or services above to compare doing it in-house against hiring an agency.

Internal Cost (Monthly)

$0.00

Agency Cost (Monthly)

$0.00

Monthly Savings

$0.00

Hours Reclaimed (Monthly)

0.0 hours

Time Value (Monthly)

$0.00

Cost per Hour Saved

$0.00

Total Cost Comparison: DIY vs SaaS vs Agency

Compare total monthly investment including both platform costs and the value of your time required for each option.

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Cumulative Savings Over Time

Add Your Content

Select content above to see the analysis

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Select Your Content to Begin

Choose your blog posts, emails, and services above and we'll tell you whether handling it in-house or hiring an agency makes more financial sense.

Start with Koppla HQ Discuss Agency Options

Compare All Your Options

Compare DIY (Internal), our SaaS Platform (Koppla HQ), and Full Agency Service side-by-side to find the best fit for your practice.

DIY (Internal) Best Value

Platform Cost

$0

Your Time

0.0 hrs

Total Monthly Investment

$0.00

Best for: Complete control, tight budgets

SaaS Platform

Platform Cost

$0

Your Time

0.0 hrs

75% time savings

Total Monthly Investment

$0.00

Best for: Balance of cost & quality

kopplahq.com →
Full Agency

Platform Cost

$0

Your Time

0.0 hrs

95% time savings

Total Monthly Investment

$0.00

Best for: Maximum time savings & results

Get quote →

Scenario Comparison

Marketing ROI Calculator
by Koppla Marketing

This specialized ROI calculator is designed specifically for mental health professionals to analyze the financial impact of three different approaches to marketing: DIY (doing it yourself), using our SaaS platform (Koppla HQ), or working with a full-service agency (Koppla Marketing). It compares your internal costs (based on staff time and hourly rates) against both platform subscription fees and agency retainer fees to calculate potential savings, ROI, and time reclaimed. Whether you're a solo practitioner or managing a group practice, this calculator provides data-driven insights to help you make informed marketing decisions.